Privacy Policy

Privacy Policy

Last Updated: 3B Outpost

1. Who We Are

Our website address is: https://3boutpost.biz.

3B Outpost (“we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy describes how we collect, use, disclose, and safeguard your personal information when you visit our website and purchase our products.

Our products are fulfilled through third-party print-on-demand partners, specifically Printful, Inc. and Apliiq, Inc. When you place an order with us, certain personal information is shared with these fulfillment partners solely for the purpose of producing and delivering your order. This Privacy Policy explains how your data is handled both by us and in connection with these third-party services.

By using our site and placing orders, you consent to the collection and use of your information as described in this policy. If you do not agree with the practices described here, please do not use our site.

2. What Personal Data We Collect and Why We Collect It

2.1 Information You Provide at Checkout

When you purchase from us, we ask you to provide information including your name, billing address, shipping address, email address, phone number, credit card/payment details, and optional account information like username and password. We use this information to:

  • Send you information about your account and order.
  • Respond to your requests, including refunds and complaints.
  • Process payments and prevent fraud.
  • Set up your account for our store.
  • Comply with any legal obligations we have, such as calculating taxes.
  • Improve our store offerings.
  • Send you marketing messages, if you choose to receive them.

If you create an account, we will store your name, address, email, and phone number, which will be used to populate the checkout for future orders.

2.2 Information Collected While Browsing

While you visit our site, we track:

  • Products you’ve viewed: We use this to show you products you’ve recently viewed.
  • Location, IP address, and browser type: We use this for purposes like estimating taxes and shipping.
  • Shipping address: We ask you to enter this so we can estimate shipping before you place an order and send you the order.

We also use cookies to keep track of cart contents while you browse our site. See Section 8 for full details on cookies.

2.3 Order Information Shared with Fulfillment Partners

When you place an order, we share your name, shipping address, email address, phone number, and order details (product type, design, size, color, quantity) with our print-on-demand fulfillment partners (Printful and Apliiq) solely for the purpose of producing and shipping your items. See Section 4 for full details on each partner.

2.4 Comments

When visitors leave comments on the site, we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.

An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment.

2.5 Media

If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.

2.6 Contact and Issue Report Forms

We use forms on our site (including our product issue report form) to collect information such as your name, email address, order number, description of issues, and uploaded photographs. We retain contact form and issue report submissions for as long as necessary to resolve customer service matters and to comply with our legal obligations. We do not use information submitted through these forms for marketing purposes.

2.7 Embedded Content from Other Websites

Articles on this site may include embedded content (e.g., videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.

3. How We Use Your Information

We use the information we collect for the following purposes:

  • Order Fulfillment: To process and fulfill your orders, including transmitting your information to our print-on-demand fulfillment partners (Printful and Apliiq) for production and shipping.
  • Payment Processing: To process your payments securely through our payment service providers.
  • Tax Calculation: To estimate and calculate applicable taxes on your orders.
  • Customer Support: To respond to your inquiries, resolve issues with orders, process return and refund claims, and provide customer service.
  • Order Communications: To send you order confirmations, shipping notifications, delivery updates, and other transactional communications related to your purchase.
  • Account Management: To create, maintain, and manage your account if you register on our site.
  • Site Improvement: To analyze usage patterns and improve the functionality, content, and user experience of our site.
  • Marketing (with your consent): To send you promotional emails, newsletters, or information about new products, sales, and special offers. You may opt out of marketing communications at any time (see Section 7).
  • Legal Compliance: To comply with applicable laws, regulations, and legal processes, and to protect our rights, privacy, safety, or property.
  • Fraud Prevention: To detect, investigate, and prevent fraudulent transactions and other illegal activities.
  • Spam Detection: Visitor comments may be checked through an automated spam detection service.

4. Who We Share Your Data With

We do not sell your personal information to third parties. We share your information only in the following circumstances:

4.1 Print-on-Demand Fulfillment Partners

When you place an order, we share the information necessary to produce and ship your items with our fulfillment partners:

Printful, Inc.

Printful receives your name, shipping address, email address (for shipping notifications), phone number (if required for delivery), and order details (product type, design, size, color, quantity). Printful acts as a data processor on our behalf and processes your information solely to fulfill your order. Printful uses commercially reasonable security measures, including SSL encryption, to protect your data. Printful’s data processing is governed by their Privacy Policy and their Data Processing Terms. Printful operates internationally with facilities in the United States, Europe, and other regions; your data may be processed in any of these locations.

Apliiq, Inc.

Apliiq receives your name, shipping address, and order details (product type, design specifications, size, color, quantity). Apliiq uses SSL encryption and password-protected account systems to safeguard data. Apliiq operates primarily in the United States (with production facilities in Los Angeles and Philadelphia). Your data will be processed in the United States, which may have different data protection standards than your home country. Apliiq’s data practices are governed by their Privacy Policy.

4.2 Payments

We accept payments through Square. When processing payments, some of your data will be passed to Square, including information required to process or support the payment, such as the purchase total and billing information. Please see the Square Privacy Policy for more details.

We do not store your complete credit card information on our servers. All payment data is handled directly by our payment processor.

4.3 Tax Calculation

We use the WooCommerce Tax service to calculate applicable taxes on orders. This service may receive your shipping address, billing address, and order details to determine the correct tax rates. Please see the Automattic Privacy Policy for more details on how WooCommerce Tax handles data.

4.4 Shipping Carriers

Your name, shipping address, phone number, and email address may be shared with shipping carriers (such as USPS, DHL, FedEx, or UPS) to facilitate delivery and provide tracking information.

4.5 Website Hosting and Technology Providers

We use WooCommerce (built on WordPress) to operate our online store, along with various plugins and services for analytics, email marketing, and site functionality. These service providers may process your data as part of providing their services to us. We require that these providers maintain appropriate security measures and use your data only for the purposes for which it was shared.

4.6 Legal and Safety Disclosures

We may disclose your information if required to do so by law, court order, or governmental regulation, or if we believe in good faith that such disclosure is necessary to protect our rights, your safety, the safety of others, investigate fraud, or respond to a legal request. If you request a password reset, your IP address will be included in the reset email.

4.7 Business Transfers

In the event of a merger, acquisition, reorganization, or sale of all or a portion of our assets, your personal information may be transferred as part of that transaction. We will notify you of any such change and any choices you may have regarding your information.

4.8 Who on Our Team Has Access

Members of our team have access to the information you provide us. For example, both Administrators and Shop Managers can access:

  • Order information like what was purchased, when it was purchased, and where it should be sent.
  • Customer information like your name, email address, and billing and shipping information.

Our team members have access to this information to help fulfill orders, process refunds, and support you.

5. How Long We Retain Your Data

We generally store information about you for as long as we need the information for the purposes for which we collect and use it, and we are not legally required to continue to keep it. Specifically:

  • Order and Transaction Data: Retained for as long as needed to service your account, process returns or disputes, and comply with tax and financial record-keeping obligations (typically 5–7 years). This includes your name, email address, and billing and shipping addresses.
  • Account Data: For users that register on our website, we store the personal information they provide in their user profile for as long as the account remains active. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information. You may request deletion of your account at any time.
  • Comments and Reviews: If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue. We will also store reviews if you choose to leave them.
  • Marketing Data: Retained until you unsubscribe or request removal from our marketing lists.
  • Technical and Analytics Data: Retained in aggregated or anonymized form for analytics purposes.

Our fulfillment partners retain your order-related data according to their own retention policies. Printful retains data as described in their Privacy Policy and permits aggregation, de-identification, or anonymization of personal information. Apliiq retains data in accordance with its own Privacy Policy.

6. How We Protect Your Data

We take commercially reasonable measures to protect your personal information from unauthorized access, use, alteration, or disclosure. These measures include:

  • SSL/TLS encryption for data transmitted between your browser and our site.
  • Secure payment processing through PCI-compliant payment processors.
  • Access controls limiting employee and contractor access to personal information on a need-to-know basis.
  • Regular security reviews and updates to our systems and software.

Our fulfillment partners also employ security measures: Printful uses SSL encryption and maintains a comprehensive security program, and Apliiq uses SSL encryption with password-protected accounts.

While we strive to protect your information, no method of electronic transmission or storage is 100% secure. We cannot guarantee absolute security, and you use our site at your own risk.

7. What Rights You Have Over Your Data

7.1 Access, Correction, and Export

If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also review and update your information through your account settings, or contact us directly to make a request.

7.2 Deletion

You can request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes. Please note that deletion of your information may limit our ability to assist you with past orders or ongoing issues.

7.3 Marketing Opt-Out

You can opt out of receiving marketing emails from us at any time by clicking the “unsubscribe” link in any marketing email or by contacting us directly. Please note that even after opting out of marketing communications, you will continue to receive transactional emails related to your orders.

7.4 Cookie Preferences

You can manage your cookie preferences through your browser settings or through any cookie consent tool implemented on our site. See Section 8 for more details.

7.5 Do Not Track Signals

Our site does not currently respond to “Do Not Track” browser signals, as there is no consistent industry standard for how to respond to such signals. We will update this policy if a standard is established.

8. Cookies and Tracking Technologies

8.1 WordPress Cookies

If you leave a comment on our site you may opt-in to saving your name, email address, and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.

If you visit our login page, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me,” your login will persist for two weeks. If you log out of your account, the login cookies will be removed.

If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.

8.2 WooCommerce Cookies

We use cookies to keep track of cart contents while you browse our site and to support checkout functionality.

8.3 Additional Cookies

Our site may also use the following types of cookies:

  • Essential Cookies: Required for the basic operation of our site, including shopping cart functionality, checkout processing, and account authentication.
  • Analytics Cookies: Help us understand how visitors use our site by collecting information about pages visited, time on site, and navigation patterns. We may use services such as Google Analytics for this purpose.
  • Marketing Cookies: Used to deliver relevant advertisements and track the effectiveness of our marketing campaigns. These may be set by us or by third-party advertising partners.
  • Functional Cookies: Remember your preferences and settings to provide a more personalized experience.

Our fulfillment partners also use cookies on their own platforms. Printful uses essential, analytical, marketing, and third-party cookies as described in their Cookie Policy. Apliiq uses cookies to collect and share information about site usage for experience improvement and marketing purposes.

You can control cookies through your browser settings. Please note that disabling cookies may affect the functionality of our site, including your ability to place orders.

9. Where Your Data Is Sent

If you are accessing our site from outside the United States, please be aware that your information will be transferred to, stored, and processed in the United States, where our servers and fulfillment partners are located. Data protection laws in the United States may differ from those in your country of residence.

Printful operates internationally with facilities in the United States, Europe, and other regions. Apliiq processes all data in the United States. Square processes payment data in accordance with its own data transfer policies.

Visitor comments may be checked through an automated spam detection service, which may involve transferring data outside of your country of residence.

By using our site and providing your information, you consent to the transfer of your data to these locations.

10. Third-Party Links

Our site may contain links to third-party websites, including those of our fulfillment partners, payment processors, and social media platforms. We are not responsible for the privacy practices or content of these third-party sites. We encourage you to review the privacy policies of any third-party site you visit.

11. Children’s Privacy

Our site is not directed to individuals under the age of 16. We do not knowingly collect personal information from children under 16. If we become aware that we have collected personal information from a child under 16 without parental consent, we will take steps to delete that information. If you believe a child has provided us with personal information, please contact us immediately.

Please note that our fulfillment partner Apliiq permits children under 13 to order products with a parent’s consent and collects only the information necessary to fulfill such orders. Any such orders placed through our store are subject to this Privacy Policy and require parental oversight.

12. Your Rights Under Specific Laws

12.1 For Residents of the European Economic Area (EEA) and United Kingdom

If you are located in the EEA or UK, you have additional rights under the General Data Protection Regulation (GDPR), including:

  • The right to access your personal data.
  • The right to rectification of inaccurate data.
  • The right to erasure (“right to be forgotten”).
  • The right to restrict processing.
  • The right to data portability.
  • The right to object to processing.
  • The right to withdraw consent at any time.

European data protection law requires data about European residents which is transferred outside the European Union to be safeguarded to the same standards as if the data was in Europe. We work with service providers who maintain appropriate safeguards for international data transfers, including standard contractual clauses where applicable.

To exercise these rights, please contact us using the information in Section 14. We will respond to your request within 30 days. If we need more time, we will inform you of the reason and extension period.

12.2 For Residents of California

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA), including:

  • The right to know what personal information we collect, use, disclose, and sell.
  • The right to request deletion of your personal information.
  • The right to opt out of the sale or sharing of your personal information. We do not sell your personal information.
  • The right to non-discrimination for exercising your privacy rights.
  • The right to correct inaccurate personal information.
  • The right to limit use of sensitive personal information.

To exercise these rights, please contact us using the information in Section 14. We will verify your identity before processing your request.

12.3 For Residents of Virginia

If you are a Virginia resident, you have rights under the Virginia Consumer Data Protection Act (VCDPA), including the rights to access, correct, delete, obtain a copy of, and opt out of the processing of your personal data for targeted advertising or sale. To exercise these rights, please contact us using the information in Section 14.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we will update the “Last Updated” date at the top of this policy and, where appropriate, notify you by email or through a prominent notice on our site. We encourage you to review this policy periodically.

14. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

For questions specifically about how our fulfillment partners and service providers handle your data, you may also contact them directly: